A stuffed City Light for Mango
What happens if you combine shopping windows with city light poster? You will get the new installations of EPAMEDIA, which “stuffed” 10 of its City Light vitrines with the new fashion collection of the client Mango. A special lightning technique increases the strong impact of this innovative piece of street furniture. The media agency that supported the idea is OMD. To assure a significant net reach with the campaign, additional 600 City Lights showed the testimonial Penelope Cruz on regular paper.
|
|